Marketing to maintain the enthusiasm that sells seats. Lots of good connections at the airport. Nothing negative (publicity etc) around to discourage customers ... ever. Nothing fast, everything smooth ... calm and cool. No need to make it across in 12 minutes. Give it 20 or even 30 ... then everybody's happy you made on time or even a bit early. (happiness means more ticket sales potential)YYZSaabGuy wrote: PDW, I had no idea about Small Air Advantage. Based on your involvement and experience, what would you say are the biggest obstacles facing this new start-up?
So yeah ...ticket sales when you need them, that's the biggest obstacle. Can they make it easy for someone (businessmen etc) to buy a ticket for someone else ?
Leading up to registering the business I organized the first trip in an Amphib Caravan to Crane Lake west of Parry Sound to bring some interest to a property that was for sale there by the dam (right here from Niagara). I was twisting arms all through town .. Virgil ... Niagara ... St Davids ... Port Weller ... to try and get a big enough group together to commit the trip (I'd say brought it to the attention of about 200 people/business-entities that I knew in the area); and in the end, Marty, the guy with the fishing rod, chickened out and we were 10 including Chris the pilot ... and man was that disappointing to see the Muskees jumping all around us while the owner of the property was shuttling pax back/forth to the cottage for viewing. When asked later by anyone who might have wanted to come along ... I said ohh, shucks, man there was ONE empty seat for you still available (but the truth is ...could see on the float capacity that we were nicely maxed out while waiting for the rowboat)
YYZSaabGuy, there needs to be an atmosphere around the passengers and pilots that is safe and friendly and relaxing. It's worth putting some extra effort into that, in my view. The no-go decision should be set up ahead of time. Ever see the youtube clip "The Rise and Fall of the Great Lakes" ... it's funny but it happens (ie fast change mid-lake); so be ready to smile as you 'option' the pax back home via 'ground' ... should be no biggie IMO / just bite the bullet and do it * ... sorry volks etc.
* Remembering that it's an inexpensive highway/Go-train ride to go around (esp when traffic is ok ) using the nearest Go station.